Mar 28, 2014

What is One Web?

Misunderstanding I think it was

We want a website that can be used both in mobile, tablet and desktop, we are Designed with responsive web design with the belief that it will save time in development. And for ease of updating content.
After brainstorming The team successfully We conclude that mobile is the screen is quite small, we will tailor the content, including functions that are considered unnecessary. To hope to give users the most convenient.
But with the time constraints. We can not develop some functions to work with android phones have overtaken We chose to launch it before the message "Sorry, device is not available in this section".
Everything went smoothly responsive web our eyes to a lot of people and was very well received. Team members were celebrating so much. We have built up an excellent performance.
Several months later The team started to get feedback from users, a lot of them asked me, "Why are mobile, my work on the desktop is not" some people are wondering, "I read the content and hold the desktop off to read in mobile why content to. not the same? "and is not at all who asked. "Why only supports iOS? Wrong with it, I use android ".
Boss called us to discuss And ask why this is such as this. We replied that "content of our complex. The details are too much to put down on a mobile has all the functions that are not supported on android phones, we really did do ".

Designer Designer is not a problem when

Boss told us that the designer or "designer" is not someone who is responsible, just drawing for a choice of font choice, color contrast, it is the man who holds the UX (User Experience) of product out in this case that the content it contains. sophistication It is the duty of "Makes it easier to read" and not cut, do not forget that the designer is responsible for the "solution" is not "escape".

Many believe that Mobile Users to a particular data.

"I did not escape But I think that mobile users will want to do some of the people that use mobile and he seems to be in a hurry. Do not have time to read all the content, so I cut some stuff out "designer of the team said.

Users do not think that is the Mobile phone.

"How do you know that mobile users do not want the content of these" Boss asked the designer of the survey showed that mobile users mainly use mobile Web access, though they are at home. Some people sit and eat rice I find out something was up. Some people want to watch TV, surf the Web to check news before going to bed with someone. They are then picked up the phone, I got onto the desktop instead of themselves for their mobile is not mobile anymore, but it is part of our daily lives that are gone.

Priorities in Mobile of Users increases every day.

At present, the mobile technology has developed. But we never thought that we could do this on the phone. But today we do. This makes mobile users own a mobile expectations of him more and more every day. We will meet at my own boss or poetry.

Equality of content (Content Parity).

Most people like to cut some stuff out. Or reduce some steps down for mobile users to want to use it more convenient. So I should ask If the procedure just 3 steps enough to register, so why the desktop back to step 5, why not make it easy, like mobile and then if you think that the information in this section should be in the desktop, why do not you think mobile. users will need them.
Small screen does not mean that content must be reduced if the content is really important. It is suitable for everyone, but if it does not matter. It is not suitable for everyone as well, what we should do, is "formatted" it's not "delete" it, always remember that the content is different. But not because of the size of the screen.

Web will be open to everyone.

One thing that makes a web against the native app it is today. "Openness" of it, whether it's devices. I just did it to the site's users will be able to view our web, so if you have to limit it to our site for just some OS or some web browsers, that means that we have reduced the "web" and then we are done. web next to nothing?

However, do not do it for Devices to Users.

Ever hear the term "One Web", right? Concept of one web is the web should be available to everyone that he is not using whatever devices they have to be content equally. Boss must not be neglected explained.
After brainstorming, we decided again by the principles of "One Web" as recommended by the Boss designer take the hard to place the new content development team is gearing to make all functions available on android phones.
We turn the crisis into an opportunity for success. Shortly after we update the users feel good to see that we featured on the site, they tell each other that we become Case Study of him.

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